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Walkthrough Before We Start
Old farmhouses settle, and a floor that has carried a century of boots is rarely flat. Our lead installer checks the subfloor, the thresholds and the stairs before a single board is opened.
/ Brazil Floors of Massachusetts
Hardwood Floor Installation in Sterling, MA
$2.25/Sq Ft labor, nails and underlayment included. Written price before we start.
We Bring the Store to Your Door — with Contractor Pricing
Free In-Home Estimates
Guaranteed Lowest Price — or We’ll Beat It
Next-Day Installation
Book online now to lock in your next-day appointment and $250 discount.
/ Sterling Hardwood Flooring Crew
Hardwood Floor Installation Cost
Hardwood installation in Sterling starts at $2.25/Sq Ft for nail down, with the nails and underlayment already counted. A farmhouse off Route 12 and a lake house by West Waushacum Pond pay the same rate.
Nail Down Installation
Solid oak nailed over plywood and finished on site, a good match for the center hall farmhouses tucked in around Chocksett.
$2.25
/Sq Ft
What’s Included:
Underlayment Included
Nails Supplied
Professional Installation
Nail and Glue Down
Nail and glue at $2.50/Sq Ft plus adhesive holds wide prefinished planks steady through damp lakeside summers.
$2.50
/Sq Ft
What’s Included:
Nails Supplied
Glue Billed Separately
Professional Installation
Floating Floor
Engineered hardwood floats at $2.00/Sq Ft over a slab or a cool basement, so nothing has to be fastened into the concrete.
$2.00
/Sq Ft
What’s Included:
Joint Glue Supplied
Underlayment Included
Professional Installation
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Licensed, Insured Installation
The people in your house are our own payroll employees, never subcontractors. They hold a license, carry insurance and are NWFA certified.
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Remeasure and Material Count
On the morning of the job the crew measures again, stacks the cartons in the room and sets out reducers at the doorways, so the nailer never waits on a missing piece.
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One Year Install Warranty
We stand behind our labor for one year. The oak itself is backed by the manufacturer, so the work and the wood both have coverage.
/ FLOOR PATTERN DESIGNS
Hardwood Floor Patterns
Sterling houses carry everything from narrow farmhouse rooms to open lake-view living areas. Below are the patterns we lay, with borders and inlays priced at your estimate.
Straight Lay Hardwood
Boards run with the long wall, which wastes the least wood and suits a narrow farmhouse parlor.
Herringbone Hardwood
Short pieces set in a zigzag give a dining room an old-fashioned, woven look.
Chevron Hardwood
Each plank end is cut at 45 degrees so the seams form chevron arrows that lead the eye down a long room.
Diagonal Hardwood
A diagonal lay stretches a small bedroom and hides walls that have drifted out of square over the years.
Checkerboard Parquet
Parquet squares with the grain turned in alternate blocks look sharp in a sunroom facing the water.
Basket Weave Parquet
Basket weave alternates short strips in an over-under pattern, a handsome detail for a den in an older home near Chocksett.
/ OUR SERVICES
Hardwood Floor Installers in Sterling
Our own crew works from the Natick warehouse and stays on a Sterling job until the last threshold is set. Here they rolled out underlayment, nailed the oak course by course and left a gap at each wall, the same routine from the homes near the Wachusett Reservoir to the camps by Waushacum.
/ VINYL, REFINISHING AND STAIRS
Flooring Services in Sterling
After the oak goes down, the same crew can float laminate or vinyl plank, sand and stain what is left, patch a bad board or build new stair treads.
/ START YOUR PROJECT
Hardwood Floor Installation FAQ
Before booking, most Sterling owners want three answers: what it costs, when the crew can come and what to clear out. They are all below.
Get your Free In-Home EstimateWhat does hardwood floor installation cost in Sterling?
Nail down labor is $2.25/Sq Ft and covers the nails and underlayment. With material from us the package is $5.50/Sq Ft for unfinished oak or $6.00/Sq Ft prefinished.
My farmhouse floors are uneven. Can new hardwood still go in?
Usually yes. The lead installer walks the rooms with a straightedge, then we fasten down loose spots or add plywood so the oak lies flat, and any extra work is written into the estimate.
Which floor works over the slab in a walkout basement?
Engineered hardwood, floated on underlayment with glued joints. Nothing is nailed into the slab, and the labor is $2.00/Sq Ft.
Is vinyl plank or laminate on your menu too?
We do. Labor is $2.00/Sq Ft for vinyl plank and $1.99/Sq Ft for laminate, which is a practical choice for a mudroom or a basement near the pond.
Can you take out the old floor?
Yes. Tear-out of old flooring runs about $1.00/Sq Ft, and furniture moving is a flat $250 if you want us to handle the rooms.
How soon does the flooring arrive?
Boxes leave our Natick warehouse and reach Sterling the following day, and the material bill comes due on that delivery.
When is payment due?
The labor bill comes due as the crew walks in and starts. A sanding job splits evenly, 50% on day one and 50% with the last coat.
Is the work guaranteed?
Our labor carries a one year warranty and the flooring carries its manufacturer warranty. Everyone on site draws a Brazil Floors paycheck and holds an NWFA certification, a license and insurance.
/ ALSO SERVING
Hardwood Floors in Nearby Towns
Our nailers drive out to Clinton, Lancaster, West Boylston, Princeton and Leominster as well, and the hardwood labor rate does not move with the zip code.
Clinton homeowners get nail down oak over plywood at $2.25/Sq Ft of labor, nails and underlayment included.
In Lancaster, older farmhouses take solid oak laid straight at $2.25/Sq Ft, with the plywood base built into the plan.
West Boylston basements on concrete get floating engineered planks at $2.00/Sq Ft of labor.
Princeton families choose prefinished boards at $6.00/Sq Ft with the material, so the room is usable once the crew leaves.
Leominster staircases get new oak treads at $60 each, riser and stain included.
