Walkthrough Before We Start
Backpacks flung at the door, a beagle racing laps around the kitchen island and a weekly mop. Oak sealed with a tough finish shrugs off that routine.
Backpacks flung at the door, a beagle racing laps around the kitchen island and a weekly mop. Oak sealed with a tough finish shrugs off that routine.
Cartons are staged at our warehouse in Long Branch, NJ, and next-day delivery from Long Branch puts them at your curb before installers arrive.
Our estimator sets oak, maple and engineered samples on the subfloor you already have, so the tone is judged against your walls and not a showroom wall.
Each floor is backed by twelve months on labor, and the lumber adds its maker warranty. Everyone who installs for you is on our own payroll.

Oak strips laid over a flat plywood subfloor stay quiet in the hallways of older capes.

Engineered planks float over a slab and keep a ranch living room warm underfoot.

Tight front halls and narrow steps are routine, because the crew carries each carton to the room by hand.

Nail and glue at $2.50/Sq Ft plus adhesive suits boards over plywood in a split level.

A pale prefinished oak brightens a small den that gets little afternoon sun.

The foyer by the garage door takes the most abuse, so it gets the hardest finish.



Per square foot, the labor is $2.25 for nail down, $2.50 plus adhesive for nail and glue, and $2.00 for floated engineered boards. Using our boards, raw oak totals $5.50/Sq Ft and prefinished totals $6.00.
Many postwar capes have oak strip below the carpet. We lift a corner at the estimate and tell you whether it can be refinished instead of replaced.
Engineered boards floated over a moisture barrier are the standard answer, at $2.00/Sq Ft for labor. We test the slab before recommending it.
We do, around $1.00/Sq Ft, with the old material loaded onto our own truck. Squeaks and soft spots get repaired before the first new board.
It does, $250 off the estimate. Moving the furniture is a flat $250 if you want that handled.
A pair of prefinished rooms usually takes one or two days. Raw oak sanded and coated in the house runs about a week.
They start at our warehouse in Long Branch, NJ, and next-day delivery from Long Branch brings them to Stratford.
Our own crew, never subcontractors, with twelve months on labor and the lumber maker warranty on the boards.